The Rise of Branded Ringtones
10~20대의 트렌드를 선도하는 타겟팅을 대상으로 모바일 벨소리를 활용한 브랜드 광고가 늘어나고 있다. Mobile marketing has proven itself as a viable way to reach a new and willing audience in a highly personalized way. But brand marketers are beginning to realize that every promotional asset (from logos and images to sound bites) has the opportunity to become a digital sales tool -- one with a viral component. For example, Dodge recently ..
모바일 마케팅/Mobile Marketing
2006. 1. 4. 09:27