디지털 트랜스포메이션, 디지털리테일, 디지털마케팅 전략 트렌드

블로그를 통하여 누구나 뉴스를 생산해 낼 수 있는 시민저널니즘에 관하여 "Bill Thompson"이 강연한 내용이다. Nobody who uses the Internet or watches news programmes on TV can be unaware of the phenomenon of 'citizen journalism', found everywhere from personal blogs to sites like OhmyNews and Dan Gillmor's Bayosphere to the BBC, CNN, Sky and every other news outlet where people are invited to send in photos, videos or eyewitness reports ..

IDEA&Fun/Podcast 2006. 5. 3. 17:44

At the Media Summit in NYC last week, a very well moderated panel on mobile music and the revenue generation issues. Among the panelists included Thomas Gewecke, SVP, Digital Business Group, Sony BMG; Mike Brochu, CEO, Loudeye; Thomas V. Ryan, Senior VP, Digital & Mobile Strategy and Development, EMI Music; Richard Conlon, VP, Marketing and Business Development, Media Licensing, BMI; Jonathan Ki..

IDEA&Fun/Podcast 2006. 4. 7. 14:15

- Web 2.0: What Does it Mean for Business? 웹2.0에 관한 개념 및 정의가 모호한데 이러한 웹2.0이 새로운 비즈니스 기회로 보고 쥬피터리서치가 분석한 발표내용이다. - Marketing with Blogs: Dos and Don'ts 마케터가 블로그를 어떻게 마케팅에 활용할것인가? 관련출처: JupiterResearch Conversations

IDEA&Fun/Podcast 2006. 4. 7. 11:45