가상공간을 활용한 아바타 마케팅
Virtual worlds are a hybrid of video games, social networks and instant messaging where users create body doubles, or "avatars," that can hang out, meet new friends and explore a graphics-heavy digital environment. "Now you can have a virtual experience that is just as intense as a real one," said Chris Sheehy, strategic director of in-culture marketing at Brain Reserve, a New York marketing con..
디지털마케팅/디지털마케팅사례
2006. 6. 23. 18:40